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Why Is Yelp Too Big To Be Ignored?

Home improvement businesses understand the value of certain review platforms, but too many owners still think Yelp is just for restaurants and other food and beverage businesses. That’s a dangerous misconception.

Yelp has grown into a massive review platform for all sorts of business types, and that very much includes businesses such as window and door and window coverings companies.

When someone Googles your home improvement business, your Yelp page (including your overall rating) is one of the FIRST things the searcher sees. If you don’t have a great rating (at least four stars), the searcher is highly unlikely to consider contracting with you.In this week’s Ring Ring Roundtable, Welton Hong explains exactly how to make friends with Yelp and use it to your advantage.

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