What Are People Looking for When They Visit Your Website?

There’s no doubt a fraction of those visiting your website already know you and are just looking for contact information. But what about the rest? These visitors are in the evaluation stage and are undecided. They’re trying to figure out if you offer the products and services they’re looking for, and more critically, they’re trying to figure out what makes you different than the competition. That’s why you need to get comfortable bragging about why you’re better than your competitors. In Welton Hong’s latest video, he breaks down which parts of your website to focus on to accomplish that goal.

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