
Trainings
View our latest workshops, providing the real-world solutions to growing your business.
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PPC ads are still the best way to increase at-need calls in 2022. The fact is Google owns 90% of search traffic, and no one can afford to ignore...
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With just a quick look at your website, Welton Hong can tell you whether it's converting visitors into calls and appointments, or it's driving them to the website of...
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Today, your online reputation means more than ever before to prospective families. Did you know that 90% of consumers read reviews before making a purchase and 75% of shoppers say...
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Emotions are often what drives people to make decisions, so it should come as no surprise that some of those decisions involve purchases. That's why building an emotional connection...
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Today, your online reputation carries more weight to consumers than ever before. If you are providing excellent service, your cemetery should have lots of positive reviews on Google and other...
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What is the biggest mistake any funeral home can make with their internet marketing? The answer is simple: They have not ensured their Google Business Profile is complete and...
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Increasing the ROI of your marketing efforts can be difficult without the right strategy. The truth is most cemetery owners (and even the marketing firms they employ) don’t know...
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Increasing the ROI of your marketing efforts can be difficult without the right strategy. The truth is most funeral home owners (and even the marketing firms they employ) don’t...
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Many local businesses make this common mistake with their internet marketing: They haven't ensured their Google Business Profile (formally Google My Business) listing is complete and accurate. Honestly, we get...
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I've noticed so much misinformation out there today regarding digital marketing in deathcare. Someone tells you one thing and then another person says the opposite. It's tough to know who...
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As long as you're providing excellent service—and we're sure you are—your funeral home should have lots of positive reviews on Google and other platforms. Today, a business's online reputation means...
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What to Expect There's way to fight against direct cremation businesses that doesn't require you to descend to their level. You don't have to take a trip down Discount Road. Instead,...
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What to Expect You've got a fight on your hands. Deathcare will only become more competitive in the future as the larger public companies acquire more properties and more discount...
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Ring Ring Marketing Founder and CEO Welton Hong has analyzed so many Google Analytics reports over the years, he can't even put a ballpark number on it. If he's...
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Ring Ring Marketing Founder and CEO Welton Hong can tell within only a few minutes of auditing a funeral home website whether it's likely converting visitors into clientele—or whether...
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'Look Over My Shoulder': Watch Welton Hong Optimize a Google My Business Account, Step by Step! What's the biggest mistake any local business can make in their internet marketing? The...
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Set yourself up for success and increase revenue by generating more preplanning contracts today. But you can't expect preneed clientele to just walk through your door. Increasing preneeds also requires...
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After many years helping hundreds of funeral homes increase their at-need calls through digital marketing, we know what works and what doesn't. Join Welton Hong for his latest FREE webinar,...
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There's no reason you have to be left out of the 3-pack. With the information you'll get in this webinar, you'll know exactly which signals determine your local ranking—and...
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As long as you're providing excellent service—and we're sure you are—your funeral home should have lots of positive reviews on Google and other platforms. Today, a business's online reputation means...
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A SWOT analysis is as close as it gets to having a crystal ball. You can ensure you're on the right path to getting more calls this year by taking...
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You've got a fight on your hands. Direct cremation brands are nipping at your heels and stripping away at your calls, which leaves you with two choices: fight them...
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You know better than anyone how choppy the waters are in funeral service today. Increasing costs, more competition, and the continual rise of cremation are making it hard to...
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Competition continues to increase in the funeral industry as new discount providers seem to pop up exponentially. One solution you might be considering is whether to start your own...
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What's the biggest mistake any local business can make in their internet marketing? The answer is simple: They haven't ensured their Google My Business (GMB) listing is complete and accurate. Honestly,...
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There's been a lot of talk recently about the benefits of adding geofencing to digital marketing campaigns for local businesses, including funeral homes. To that notion, I have a simple...
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Online Reviews: How to Get Good Ones and Fix the Bad Ones As long as you're providing excellent service—and we're sure you are—your funeral home should have lots of positive...
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Ring Ring Marketing Founder and CEO Welton Hong can tell within only a few minutes of auditing a funeral home website whether it's likely converting visitors into clientele—or whether...
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'Look Over My Shoulder': Watch Welton Hong Interpret a Google Analytics Report to Help You Get More Calls, Step By Step! Ring Ring Marketing Founder and CEO Welton Hong has analyzed...
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What's Working So Far in Growing Your Call Volume We don't have to tell you that 2020 has been utterly unprecedented. The coronavirus crisis has turned professional services upside down...
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'Look Over My Shoulder': Watch Welton Hong Create a Google Ads Campaign from Scratch, Step By Step! After creating hundreds of Google Ads campaigns for funeral homes across the United...
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How To Be Ranked In Google's Local Search On Google search results today, only three spots are dedicated specifically to Local Search. Only three businesses get that star treatment. Will your...
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What Will Work In 2020 For Marketing Your Funeral Home At Ring Ring Marketing, we figure there's no time like the present to better understand how today's online marketing techniques...
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To funeral homes who want to participate in social media but don’t know where to start For several years, local businesses have been turning to social media to drive revenue,...
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Online Reviews How to Get Good Ones and Fix the Bad Ones In 2020, online reviews matter for funeral homes at least as much as they do for any other...
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Why Website Conversion Is Key to At-Need Call Growth So many marketing companies go on about traffic: Here's how we'll get traffic to your website! We'll do this and that...
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The Truth About Geofencing for Funeral Homes There's been a lot of talk recently about the benefits of adding geofencing to digital marketing campaigns for local businesses, including funeral homes. To...
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Generate More Funeral Service Calls with Intent-Based Marketing and Branding To get the most from your funeral home marketing, you should not only spread your messaging across a variety of...
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Distributed Workforce 101 How RRM Gets It Done Online – and How You Can Too! To help our clients during this challenging time, Welton Hong will be presenting a brand-new...
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Leveraging the Power of Google My Business for Your Funeral Home What's the biggest mistake any local business can make in their internet marketing? The answer is simple: They haven't ensured...
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Beyond Price - Your Guide to Mastering Cremation Phone Inquiries It's the question that flusters even the most accomplished funeral directors and funeral home owners. The phone rings and the...
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The Expert's Guide to Answering Your Phone How good is your staff at answering the phone? Do your employees know how to deal with tricky questions about pricing in general? About...
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How to Open a Zoom Account Step by Step Virtually overnight, video conferencing has become a necessity for funeral service providers, but many don’t yet know how to use it....
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Special Event: Ring Ring Marketing Founder Welton Hong and Google Team Up to Explain Remarketing In an exclusive webinar, the founder of Ring Ring Marketing joins Google to illuminate one of...
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Top 10 Ways to Convert Website Visitors to Leads Most businesses focus on traffic generation to their website. They spend a lot of money to send traffic to their website and...
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How To Leverage Google Analytics To Increase Your Phone Calls One of the low hanging fruit ways to increase your phone calls would be to up the conversions of your...
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Exclusive New Webinar: Ring Ring Marketing and Google on Mobile Marketing Phone calls skyrocket when you harness the power of mobile marketing. In a rare partnership event, Ring Ring Marketing...
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What’s Working in 2018 – What’s On the Horizon I know it’s not easy keeping up with the ever-changing trends and developments in online marketing. It seems as if you...
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Are you curious what it takes to be ranked in Google’s local search results? It is getting harder and harder to be ranked in it since there are only...
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Have you ever wondered how Google’s Pay Per Click (PPC) Ads work? Have you tried PPC ads before and didn’t see results? This Lunch And Learn is for you....