You know better than anyone how choppy the waters are in funeral service today. Increasing costs, more competition, and the continual rise of cremation are making it hard to maintain profit margins.
That’s why it’s more critical than ever for independent funeral homes to increase the number of preplanning contracts on their books. Increasing preneeds provides a shot of stability during uncertain times by delivering guaranteed future revenue.
But increasing preneeds also requires greater planning and the right marketing strategy. You can’t expect preneed clientele to just walk through your door.
Join Welton Hong as he discusses the latest advances in preneed marketing during his latest webinar. He’ll explain:
- How to make the consumer aware of the need
- How to host seminars in the age of COVID-19
- How to use social media for more preneeds