How to Bring Ashes Back Home to the Cemetery Where They Belong

A Session to Help You Confidently Guide Families Toward Interment

Many cemeteries are seeing the same pattern. More families choosing cremation. More urns staying at home. Fewer conversations about placement. Not because families have lost reverence, but because they’re unsure of the next step.

Watch how cemetery marketing expert Welton Hong walks through simple digital steps that help you reconnect with families. These approaches support your mission of care and lasting remembrance.
You’ll learn how to:

• Use Google Ads to reach families searching for help with cremated remains
• Create Facebook and Instagram messages for families keeping ashes at home
• Build landing pages that turn curiosity into appointments
• Use follow-up emails to move families from “someday” to “we’re ready”
• Talk about permanent placement in a respectful, pastoral, Catholic-aligned way
• Apply real examples of ads, headlines, and wording to your outreach

Whether you missed the live session or want to review the strategies again, this replay gives you practical steps built for cemetery professionals.