Beyond Price – Your Guide to Mastering Cremation Phone Inquiries
It’s the question that flusters even the most accomplished funeral directors and funeral home owners. The phone rings and the caller gets right to it:
“How much do you charge for cremation?”
There are numerous ways to answer this question, but only a precious few are right. By learning what they are—and training your staff in how to employ these answers—you’ll maximize revenue per call while also better serving your community.
For this extra-special one-hour webinar on, Ring Ring Marketing founder Welton Hong is ceding the spotlight to Lacy Robinson, NFDA’s Director of Member Development.
Lacy’s acclaimed crash course explains everything you need to know about how to transform a basic cremation phone inquiry into a valuable cremation phone discussion. She’ll cover:
- telephone etiquette
- key discovery questions to ask
- identifying the next step
- conveying empathy
You won’t want to miss it.