The 3 Keys to Ranking High in Google Local Search Results The hard truth is if you don’t show up in what’s known as the Google local “3-pack” when someone searches for a locally based business, your company will probably not get that call. In today’s video, Welton Hong explains the three key factors to showing up in Google local search.
Read MoreWhat is Your Unique Selling Proposition (USP)?
What is Your Unique Selling Proposition (USP)? Why should families in your community choose YOUR business over a competitor? The key is to clearly communicate your Unique Selling Proposition (USP), which means how you’re DIFFERENT from everyone else. Welton Hong explains more about demonstrating your firm’s differences from competitors in this video.
Read More5 FAQs About Home Improvement SEO
SEO can be a confusing topic, especially for business owners that have client needs to meet, employees to manage, and bottom lines to attend to. It’s hard to keep up with the ever-changing landscape of online marketing. Which is why we’ve put together some foundational SEO FAQs with answers you can count on. 1. What Is SEO? Search engine optimization. It’s the work required to help ensure your home improvement Read More
Read MoreGoogle Reviews: Does Quantity or Quality Matter Most?
Google Reviews: Does Quantity or Quality Matter Most? When it comes to getting ranked in local search, the short answer is they both matter. In today’s video, Welton Hong shows you an example of why you want both quantity and quality to win more business.
Read MoreIs TikTok the Next Frontier for Your Home Improvement Marketing
TikTok was the seventh-most downloaded app of the last decade, and its popularity in recent years has grown exponentially. But does that mean home improvement firms should flock to this social media app for marketing purposes? TikTok Demographics Before you decide about home improvement marketing on TikTok, it’s a good idea to know the demographics: Almost 60% of TikTok’s user base as of 2019 was in China, though growth in Read More
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